Our story

From neuroscientists to developers to marketers and other experts, the Meta family is full of fiercely talented individuals passionate about making a mark on the next computing transformation.

Our history

From humble beginnings in a Columbia University dorm room to the heart of Silicon Valley, Meta’s story is rich with disruption.

2012

December

It all starts in a dorm room...

Meta co-founder and CEO Meron Gribetz conceives a world without screens while studying at Columbia University under Professor of Computer Science Steve Feiner.

In December 2012, Meta Co. is founded. The first prototype of an AR headset is hacked together with a pair of 3D glasses from Epson and is fused together with an Intel-made camera that tracks hand movements.

2013

May

Kickstarter campaign

On May 17, 2013 Meta launches a crowdfunded Kickstarter campaign, which resulted in 501 backers pledging $194,444 out of a $100,000 goal.

August

Y Combinator

In the summer of 2013, Meta was honored to be inducted into Y Combinator's seed accelerator program.

Around this time, AR pioneers Steve Mann and Steve Feiner joined Meron and the team as trusted advisors.

2014

September

The Meta 1

In September 2014, Meta unveils the Meta 1 Development Kit with a live medical demo at TechCrunch Disrupt in San Francisco, and starts shipping its first product. Meta 1 customers consisted of many developers, AR enthusiasts, and Fortune 500 companies including Boeing, Toyota, and Caterpillar.

2015

January

$23 million Series A round

Fueled by the success of the first-generation product, Meta announces a $23 million Series A round led by Horizons Ventures, Tim Draper, BOE Optoelectronics, Garry Tan, and Alexis Ohanian. Danhua Capital, Commodore Partners, and Vegas Tech Fund also participate.

2016

February

TED

After collecting feedback from developers around the world, Meron unveils the second-generation product at TED on February 17, 2016.

March

The Meta 2

On March 2, 2016, Meta starts accepting pre-orders for the second-generation headset. The Meta 2 Development Kit offers an industry-leading field of view, crisp 2.5K resolution, and direct hand interactions (without the need for special gestures) with holograms.

June

$50 million Series B round

On June 13, 2016, Meta announces another $50M in venture funding from Lenovo, Tencent, Banyan Capital, Comcast Ventures, and GQY.

December

Meta 2 starts shipping

On December 14, 2016, Meta started shipping the first units of the Meta 2 Development Kit to early Beta customers.

Customers receiving Meta 2 units in this first shipment include select individual and enterprise developers who are working closely with Meta to explore the headset's exciting capabilities, and to create compelling market-specific applications across a number of use cases.

What will you create?

Watch Dell, Nike, Meta, and Ultrahaptics push the boundaries of creativity to explore AR’s potential.

Leadership

It takes exceptional vision, expertise, commitment, and creativity to chart the future of augmented reality and to change the world. We have all that, and then some. Many on our team left industry-leading companies and world-leading institutions to help define the future of AR.

Meron Gribetz

CEO & Founder

Meta's fearless leader worked in an elite technological unit in the Defense Forces. Subsequently, Meron studied Computer Science and Neuroscience at Columbia University. On the heels of Meta's explosive start, he was named to the Forbes 30 Under 30 list in Technology, Wired’s list of 25 Geniuses Who Are Creating the Future of Business, and MIT Technology Review's Innovators Under 35.

John Sines

CFO

John oversees all of Meta's finances and is a high-energy executive with 25+ years of financial and operational leadership in enterprise and consumer software. He's amassed $540M of venture capital, venture debt, and M&A proceeds in six successful exits.

Raul Corella

VP, Operations

Raul is a global supply chain operations executive with an extensive record launching disruptive products and developing high-impact teams in the consumer electronics space for over 25 years. Prior to Meta he led teams at OculusVR/Facebook, Leap Motion, Jawbone, Monster Cable and Bose.

Ryan Pamplin

Evangelist

Ryan is a Silicon Valley titan with deep experience in startups, brand advertising, and tech development. He co-founded and led sales for BrandAds, later acquired by a leader in TV advertising. The software is now used by nearly every Fortune 100 company. Ryan also founded an award-winning creative agency which developed commercials, including a 2013 Super Bowl ad.

Kari Pulli

CTO

Kari brings 20+ years of extensive experience in computer vision, image processing, computational photography, and machine learning to Meta. Prior to Meta, Kari worked as Senior Principal Engineer and CTO of the Imaging and Camera Technologies Group at Intel influencing the architecture of future IPUs in HW and SW alike, and building high performing advanced solutions teams.

Karen Kwan

VP, Finance & Operations

A founding member of Meta, Karen has overseen the company's evolution from 3 people to its current 140+ and growing. She has worn multiple hats since Meta’s inception, including finance, operations, marketing, wellness, HR, administration, and more. Prior to Meta, she was at Experian CheetahMail.

John Werner

VP, Strategic Partnerships

John was most recently at the MIT Media Lab as Head of Innovation and New Ventures at the Camera Culture Group and Founding Managing Director of Emerging Worlds SIG. At MIT, Werner supported developments on new imaging platforms, including hardware and software technologies, to augment human vision.

Prof. Steve Mann

Lead Advisor

Professor Electrical and Computer Engineering at the University of Toronto, Steve invented wearable computing 30 years ago(!) and has been leading research in the field ever since. He advises Meta on a variety of subject matters.

Joseph Mikhail

CRO

Joe has successfully driven corporate incubation, technology spinouts, and corporate venture capital (CVC) programs and founded and directed several software startups. He joins Meta from Lenovo, where he identified ground-breaking technologies and established strategic equity investments as the Director of Worldwide Open Innovation.

Jordan Schwartz

VP, General Counsel

After earning his JD from Columbia Law School, Jordan worked in New York for the top international law firm, Jones Day. At Meta, he masterfully negotiates contracts, builds our comprehensive intellectual property portfolio, and manages financial operations, investor relations, and capital-raising.

Kharis O'Connell

Sr. Director of Product/UX

Kharis has over 18 years of international experience in crafting thoughtful products and services, and prior to joining Meta, was Head of Product at Archiact - Canada’s largest VR/AR company. Prior to that he founded HUMAN in Vancouver, was Lead UX for Maps at Nokia Design, and has worked on a multitude of award-winning products for Samsung and Nike. Kharis also recently released his book for O’Reilly Media called “Designing for Mixed Reality."

Prof. Steve Feiner

Lead Advisor

Professor of Computer Science at Columbia University, Steve is one of the foremost Augmented Reality experts in the world, having made a lifetime of contributions to the field. A pioneer with many firsts in the industry, Steve is the recipient of the IEEE VGTC 2014 Virtual Reality Career Award.